Mobilecause
Fundraising Software for Nonprofits - US
Senior Copywriter - Brand & Marketing Strategy
MobileCause pioneered the text-to-donate revolution with mobile and online fundraising software. We teamed up to give their B2B marketing efforts a cohesive identity and more personable voice.
COVID hit and virtual fundraising became more relevant than ever. During the first 6 months of the pandemic, I helped our team grow marketing leads by over 47% through strategizing and writing 360 marketing campaigns, monthly webinars, guides, workbooks, infographics, blog articles and more. We increased to record-breaking numbers, helping MC turn it’s first profitable year and positioning it to be acquired by Community Brands and GiveSmart.